Market research can be fun?

Over the weekend That Design had the opportunity to do some market research for our clients Signs Publishing. The focus group we conducted was held over an afternoon tea. Having this relaxed environment surrounding the group helped it to be less awkward and afternoon to run smoothly. As you can see from the images the afternoon was a success!! We were so excited to have the opportunity to host this for Signs. After a couple of hours talking and eating with our focus group we were able to draw together some very valuable research. Who knew holding focus groups could be so much fun, we had a great time. Thanks to all involved.